Last week, we recorded another episode of the Fapuga Podcast, edition #4. Unlike previous editions, this time we had a distinguished guest, the master’s degree holder, entrepreneur, and speaker Dr. Eduardo Maróstica, who joined us mainly to talk about how to promote yourself in the job market.
- Promoting yourself is not enough
- The 3 essential Cs for action in pursuit of development
- People are the ones who make things happen
The topic was chosen by Fapuga students as their main interest for a talk that was to take place at the institution and already had confirmed attendance from enough people to fill one of the college’s rooms.
Dr. Eduardo Maróstica is a founding partner of Core Business, holds a PhD in Strategy and Business Management, and is a master’s-level professor at several higher education institutions in subjects such as Management, Strategy, Sales, Marketing, Digital Transformation, and Customer Relations.
On the day set for the talk, however, a subway workers’ strike in the city of São Paulo changed the plans a bit, and we preferred to take advantage of Professor Maróstica’s presence to record a podcast, leaving the talk for a new opportunity, when all registered attendees can be present.
#4 Fapuga Podcast: Self-Promotion Is Not Enough – Dr. Eduardo Maróstica
Promoting yourself is not enough
To begin with, the professor made a point of saying that promoting yourself is not enough on its own: you have to make things happen, have ambition, and show these attributes.
“We have to have balance and find the right measure between promoting ourselves and overdoing it, between having substance and coming across as haughty or arrogant. So self-promotion is giving visibility to the audience, to the people you want to talk to, so that they can see in you your values and your competitive differentiators, and show that, by attracting this audience, you have the consistency to maintain and honor all of it.”
The conversation then started from how to promote yourself, the most voted topic among those registered for the talk, and expanded to other aspects of professional development, such as valuing education and striving to achieve your own goals.
Put like that, it may seem there is nothing new to take from this episode, but the overview of these reminders has a lot to teach. Maróstica talks a bit about moments from his experience, so the conversation is not just a speech but becomes a breath of inspiration for redefining your career path, trying to understand what really matters in it.
The 3 essential Cs for action in pursuit of development
In that sense, the speaker offers a guide he calls the 3 Cs. For him, we need to pay attention to what we should Start, Cease, and Continue, as a guiding analysis of our own actions and a way to understand whether or not they are geared toward achieving our own goals.
In other words, an honest reflection on what needs to be done to reach a set goal, what we need to stop as soon as possible, and in what ways we are on the right track. The idea is to get closer to goals that seem distant because of oversights or bad habits.
Alexandre Fiacadore and Gládis Linhares hosted this edition of the Fapuga Podcast
People are the ones who make things happen
Along with this, Maróstica turns a great deal to interpersonal relationships, taking it that people’s interests are what move the world, so it is crucial to pay attention to whom we relate to and why we keep those relationships, whether they make sense for who we are and even for who we want to be.
With the right people it is possible to go further, the professor reminds us. This notion applies both to the context of professional self-development and to the outlook of managers and administrators who lead people.
In the second case, the need to set clear goals within the team itself is also addressed. After all, people need to have clear goals, both in the personal sphere and in organizational terms; these goals are what move them.
These are just a few of the points developed over this very inspiring hour of conversation. Starting from how to promote yourself and from several of the aspects that keep self-promotion from being empty and make it a glimpse of all the capability and competence built, this is another can’t-miss episode of the Fapuga Podcast.
